Even among colleges and universities that traditionally do not fill their class by May 1, it’s still a milestone date for assessing what can seem like a bleak outlook.
Welcoming transfer students who begin their college journey at a two-year institution is a must for four-year private institutions, as community colleges gain in perceived value.
Prospective students and their families search not only for the best college experience they can afford, but also for what it continues to give them as graduates.
Who are the early filers of the FAFSA? Are they also the Early Decision/Action applicants? Are students and families viewing these early processes like a gold rush?
We’ve been able to consistently outperform industry open and click rates with our e-mail campaigns. Here’s how.
Value discussions supported with compelling evidence are a catalyst for persuading admitted students and their families to say “Yes” this month and enroll this fall.
Higher education thought leader Dan Lundquist argues for finding ways to optimize internal intelligence and collaboration to achieve multiple goals.
With the prior-prior year (PPY) change to the FAFSA, private colleges will likely race those in their competitor set to provide admitted students with a reliable estimate of their financial aid award.
Now is a time in the recruiting cycle when enrollment managers and senior leadership start wondering if the glass is half empty or half full.
Pinpointing interested prospects is just half the battle. Fortunately, microsegmentation campaigns based on email analytics can engage students enough to prompt them into action.