Establishing results-driven processes can allow college presidents to proactively set the stage for both success and continuous improvement.
Author Archive for: carolea
About Carole Arwidson
This author has yet to write their bio.Meanwhile lets just say that we are proud Carole Arwidson contributed a whooping 4 entries.
Entries by Carole Arwidson
Strategic brand management in today’s higher ed landscape necessitates understanding the impact of price on the value proposition and the role tuition discounting plays in an institution’s quest for net tuition revenue.
If marketing is to take its strategic seat at the proverbial table, then the CMO’s role at colleges and universities will need to continue to evolve.
Presidents of private colleges recognize that today’s higher ed marketing efforts must be strategic (and not just about tactical implementation) and proactive.
RT @ScottCommonApp: It's not just Friday--it's #WhyApply Day! Get out there and be awesome! @American_CAC @ASCAtweets @NACACedu @ACTEquity…(about 20 hours ago)
(about 2 days ago)